Marketing Strategist

A Marketing Strategist plans promotional campaigns for a brand, product or service. You might conduct market research and look for opportunities to increase sales or improve customer share. Marketing Strategists design campaigns involving advertising, social media and other promotional activities. You may work for a large business or organisation or be employed as an external consultant.

Marketing Strategists should be creative and able to come up with unique ideas for marketing campaigns. You’ll need to be a good communicator and be up to date with current trends. Marketing Strategists should have a strong understanding of target audiences and consumer behaviour.

Future demand High
Average yearly income $80,600
Skill level Unknown

How do I become a marketing strategist?

All skill levels Beginner Experienced

Bachelor of Commerce (Marketing)

Blended, On Campus
3 years
$0 - $50,976
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.

Graduate Certificate in Communication

Blended, On Campus, Online
6 - 12 months
$0 - $13,975
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Common questions

Further reading

How to start a career in Social Media Marketing

4th August 2021

Career spotlight: Advertising and marketing professionals

2nd October 2019

What can you do with a Diploma of Social Media Marketing?

13th January 2021