Email Marketing Specialist

An Email Marketing Specialist works as part of a digital marketing team to target customers through email campaigns. You might manage customer databases or create content for marketing campaigns. An Email Marketing Specialist follows a marketing strategy and may target a particular audience or focus on a specific message. You might be trying to sell a particular product or service, increase overall sales or encourage new customers.

Email Marketing Specialists need to be excellent communicators and they should be up to date with current trends. You should be familiar with a range of digital technologies and have a strong understanding of your customer base. Email Marketing Specialists should enjoy working as part of a team and be able to come up with creative ideas quickly.

Future demand High
Average yearly income $72,800
Skill level Advanced

How do I become a email marketing specialist?

All skill levels Beginner Experienced
BSB40820

Certificate IV in Marketing and Communication

Online
8 - 18 months
$1,250 - $4,928
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Coordinator Digital Marketing Assistant Social Media Manager
+ 73 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Coordinator Digital Marketing Assistant Social Media Manager Community Engagement Officer Copywriter Brand Ambassador Public Relations Officer Content Manager Marketing Officer Marketing Assistant Presales Consultant Junior Website Designer Creative Entrepreneur Account Manager Marketer Information Officer Social Media Coordinator Email Marketing Specialist Freelance Artist Digital Media Strategist Social Media Strategist Intelligence Officer Customer Success Manager ICT Sales Assistant Multimedia Designer Social Marketer Venue Manager Student Experience Officer Event Planner Cellar Door Manager Radio Producer Design Strategist E-Commerce Manager Library Assistant Museum Assistant Librarian Gym Manager Sales Representative Telemarketer Sales Analyst Fitness Centre Manager Sales Consultant High Performance Coach Conference Manager Event Director Exhibition Manager Tour Operations Manager Reservations Manager Bakery Manager Fashion Photographer Portrait Photographer Screenplay Writer Car Salesman Pre-Press Operator Visual Merchandiser Senior Merchandiser Multimedia Writer Marketing Strategist Paid Search Manager Student Recruitment Officer Online Content Creator Campaign Manager Publishing Coordinator Event Photographer Product Photographer Arts Programmer Visual Communication Designer Information Designer Editorial Writer Creative Writer Science Communicator Business Development Consultant Global Account Manager Marketing Executive Marketing Communications Manager Marketing Consultant + 73 more
BSB50620

Diploma of Marketing and Communication

Online
12 months
$4,095
  • There are no mandated entry requirements.
Additional requirements may apply.
Communications Manager Marketing Manager Brand Manager
Account Director Public Relations Officer Brand Ambassador Marketer Junior Website Designer Content Manager Marketing Officer Marketing Assistant Creative Entrepreneur E-Commerce Developer Digital Business Strategist Product Specialist Account Manager Social Media Coordinator Email Marketing Specialist Freelance Artist Digital Media Strategist Social Media Strategist ICT Sales Assistant Multimedia Designer Social Marketer Account Executive Travel Agency Manager Real Estate Agency Manager Cellar Door Manager Radio Producer Design Strategist E-Commerce Manager New Home Sales Consultant Fashion Photographer Portrait Photographer Screenplay Writer Car Salesman Pre-Press Operator Visual Merchandiser Senior Merchandiser Multimedia Writer Marketing Director Retail Executive Marketing Strategist Product Marketing Manager Retention Specialist Market Researcher Fundraising Coordinator Paid Search Manager Relationship Manager Communications Adviser Communications Officer Media Analyst Communications Strategist Media Officer Digital Media Specialist Gallery Manager Sponsorship Manager Student Recruitment Officer Digital Producer International Marketing Specialist Campaign Manager Film Producer Event Photographer Product Photographer Arts Programmer Art Gallery Director Visual Communication Designer Information Designer Digital Artist Editorial Writer Creative Writer Public Affairs Consultant Media Advisor Strategic Advisor Film and TV Production Manager Business Development Consultant Global Account Manager Customer Relationship Manager Pharmaceutical Sales Representative Marketing Executive Marketing Communications Manager Marketing Consultant Brand Strategist
+ 80 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Communications Manager Marketing Manager Brand Manager Account Director Public Relations Officer Brand Ambassador Marketer Junior Website Designer Content Manager Marketing Officer Marketing Assistant Creative Entrepreneur E-Commerce Developer Digital Business Strategist Product Specialist Account Manager Social Media Coordinator Email Marketing Specialist Freelance Artist Digital Media Strategist Social Media Strategist ICT Sales Assistant Multimedia Designer Social Marketer Account Executive Travel Agency Manager Real Estate Agency Manager Cellar Door Manager Radio Producer Design Strategist E-Commerce Manager New Home Sales Consultant Fashion Photographer Portrait Photographer Screenplay Writer Car Salesman Pre-Press Operator Visual Merchandiser Senior Merchandiser Multimedia Writer Marketing Director Retail Executive Marketing Strategist Product Marketing Manager Retention Specialist Market Researcher Fundraising Coordinator Paid Search Manager Relationship Manager Communications Adviser Communications Officer Media Analyst Communications Strategist Media Officer Digital Media Specialist Gallery Manager Sponsorship Manager Student Recruitment Officer Digital Producer International Marketing Specialist Campaign Manager Film Producer Event Photographer Product Photographer Arts Programmer Art Gallery Director Visual Communication Designer Information Designer Digital Artist Editorial Writer Creative Writer Public Affairs Consultant Media Advisor Strategic Advisor Film and TV Production Manager Business Development Consultant Global Account Manager Customer Relationship Manager Pharmaceutical Sales Representative Marketing Executive Marketing Communications Manager Marketing Consultant Brand Strategist + 80 more
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Common questions

Further reading

What can you do with a Diploma of Social Media Marketing?

13th January 2021)

How to start a career in Social Media Marketing

4th August 2021)

Career spotlight: Advertising and marketing professionals

2nd October 2019)