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A Content Strategist plans and oversees the creation of content to meet organisational goals. You might work in a variety of sectors, including digital marketing, publishing, or corporate communications. Content Strategists focus on aligning content with brand objectives, audience needs, and market trends. You’ll develop content strategies, coordinate with writers and designers, and analyse performance metrics to ensure content effectiveness.
Content Strategists play a crucial role in shaping a company's online presence. You’ll need to be creative, analytical, and able to communicate effectively with diverse teams. You’ll liaise with stakeholders to ensure content is engaging, on-brand, and aligned with business goals.
There are 6 courses available for people who want to become a Content Strategist. These are the top 5 most popular courses.
Possible job outcomes:
The Digital Marketing short course is designed to enhance students' skills and build confidence in applying modern digital marketing strategies. Suitable for anyone, regardless of role or industry, this course provides the tools to drive growth through multichannel campaigns informed by data and customer insights. Whether students are experienced marketers aiming to stay ahead in the digital age or aspiring marketers looking to enter the field, this course equips them with in-demand digital marketing skills to make a significant impact. .
Average duration: 10 weeks.
The Graduate Diploma of Communication is designed to equip students with a comprehensive understanding of contemporary communication practices. This course focuses on various aspects of media, public relations, digital communication, and professional writing. Ideal for individuals seeking to enhance their communication skills, it prepares students for diverse roles in media, corporate, and non-profit sectors. Through practical and theoretical learning, graduates develop the ability to effectively convey messages, engage audiences, and navigate the dynamic landscape of modern communication. .
Average duration: 12 months.
The Graduate Diploma in Strategic Communication offers advanced study in public communication practices, ideal for graduates aiming for careers in corporate, government, political, health, organisational, or marketing communication, as well as advertising or public relations. It is also suited for communication professionals looking to advance their careers. This course equips students with the skills and knowledge needed to excel in various communication roles, enhancing their ability to effectively convey strategic messages and engage with diverse audiences. .
The Bachelor of Media and Communication prepares students with skills essential for navigating the fast-changing media landscape of today and the future. It caters to various interests, including film and music video production, writing for print and online media, designing interactive websites, producing radio podcasts and broadcasts, streaming live media, and managing public relations campaigns. This degree places students at the forefront of content creation, equipping them to excel in diverse areas of media and communication..
Average duration: 3 years.
Want a career in the broadcast media and entertainment industries? The Bachelor of Media is perfect for aspiring journalists, filmmakers, media producers and executives. Broadcast media professionals need an understanding of the issues that shape their industry as well as technical expertise in writing, media production, and storytelling. The Bachelor of Media will teach you how big media networks operate and give you the opportunity to create your own digital and sonic projects. Are you ready to find out more about an exciting career in broadcast media? Enquire now for admissions information, broadcast media study majors, and BM degree opportunities near you..
Average duration: 36 months.
We’ll find nearby campuses and check if you’re eligible for funding in your state.
Here are some potential career pathways within digital marketing and marketing. Click on an occupation to learn more about the role and the qualifications that can help you get started in this industry.
Digital Marketing
Junior Data Analyst
$1,000 weekly pay
Advertising Manager
$1,830 weekly pay
Brand Strategist
$1,250 weekly pay
Communications Coordinator
$1,500 weekly pay
Content Strategist
Digital Content Creator
Digital Content Writer
Digital Marketer
$1,440 weekly pay
Digital Marketing Assistant
Digital Marketing Coordinator
Digital Marketing Specialist
$1,540 weekly pay
Digital Media Specialist
Digital Media Strategist
Digital Producer
Digital Project Manager
E-Commerce Manager
Email Marketing Specialist
Marketing Specialist
Multimedia Specialist
$1,538 weekly pay
SEM Specialist
$1,300 weekly pay
SEO Specialist
Social Marketer
Social Media Coordinator
$1,150 weekly pay
Social Media Manager
$1,640 weekly pay
Social Media Specialist
Social Media Strategist
Content Creator
$1,400 weekly pay
Content Marketing Manager
Digital Business Analyst
$2,100 weekly pay
Digital Business Strategist
Digital Content Producer
Digital Marketing Executive
Digital Marketing Manager
Digital Marketing Strategist
Digital Media Manager
$1,340 weekly pay
Head of Digital Strategy Transformation
$3,500 weekly pay
Marketing
Marketing Assistant
Advertising Specialist
Brand Ambassador
Brand Designer
Communications Adviser
$1,730 weekly pay
Communications Officer
International Marketer
International Relations Officer
$1,793 weekly pay
Market Analyst
Market Research Analyst
Market Researcher
Marketer
Marketing Communications Specialist
Marketing Coordinator
Marketing Officer
Media Advisor
Media Buyer
$1,758 weekly pay
Media Coordinator
Media Researcher
$1,346 weekly pay
Paid Search Manager
Product Specialist
Public Relations Officer
Public Relations Specialist
Publicist
Science Communicator
Social Media Analyst
Account Director
$1,920 weekly pay
Advertising Executive
Brand Manager
Campaign Manager
Chief Marketing Officer (CMO)
Communications Manager
Communications Specialist
Communications Strategist
$1,827 weekly pay
Creative Director
$2,548 weekly pay
Market Research Consultant
Marketing Analyst
$2,019 weekly pay
Marketing Communications Manager
Marketing Consultant
Marketing Director
$3,100 weekly pay
Marketing Executive
Marketing Manager
Marketing Project Manager
Marketing Strategist
Media Consultant
Media Relations Specialist
$2,365 weekly pay
Product Manager
Product Marketing Manager
$2,115 weekly pay
Promotions Manager
Public Relations Consultant
Public Relations Manager
Sports Marketer
Sports Marketing Manager
$2,260 weekly pay