Sports Marketing Manager

A Sports Marketing Manager promotes sports teams, events, or products to engage fans and drive revenue. You might work with professional sports teams, athletic brands, or sports events companies. Sports Marketing Managers develop and implement marketing strategies, manage sponsorships, and create campaigns to enhance brand visibility. You’ll collaborate with media, sponsors, and other stakeholders to ensure successful marketing initiatives.

Sports Marketing Managers play a crucial role in the sports industry. You’ll need to be creative, analytical, and able to work under pressure. You’ll liaise with various departments and partners to ensure that marketing campaigns are effective, on budget, and meet the organisation’s objectives.

Future demand High
Average yearly income $98,800
Skill level Unknown

How do I become a sports marketing manager?

All skill levels Beginner Experienced

Master of Sport Management

On Campus
16 - 18 months
$0 - $66,110
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.

Graduate Diploma in Sport Management

On Campus
8 - 12 months
$0 - $44,470
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.

Graduate Certificate in Sport Management

On Campus
4 - 12 months
$0 - $22,240
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.
*Showing course fees for all providers. Some providers may not be available in your area.

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