Bachelor of Commerce (Marketing)

Nationally Recognised Higher Education

The Bachelor of Commerce (Marketing) imparts the proficiency to convey organisational value propositions to specific audiences. It emphasises understanding the benefits of product and service offerings in comparison to competitors. Students will gain insights into marketing practices, integrated communications, consumer behaviour, brand management, research, international marketing, and strategic approaches. This comprehensive knowledge base empowers graduates to address marketing challenges, identifying opportunities and crafting effective solutions in a dynamic marketing landscape.

Study mode On Campus / Blended
Duration 36 months
Estimated fee* $27,400 - $50,976 Support may be available
* Fees are indicative only and vary based on your circumstances and eligibility for government funding.

Entry requirements

Entry requirements for the Bachelor of Commerce (Marketing) vary depending on the institution but generally include completion of Year 12 with a minimum ATAR, VET pathway courses or prior experience.

If you don't meet the standard entry criteria, enquire with a course provider to discuss alternative entry pathways.

  • There are no mandated entry requirements.
  • Additional entry requirements are set by individual course providers

Course fees

Course fees vary depending on the course provider.

Estimated Fee* $27,400 - $50,976 per year Fees are based on full-time study.
*Showing course fees for all providers. Some providers may not be available in your area.

Career opportunities

The Bachelor of Commerce (Marketing) will prepare you for the following roles.

Advertising Manager

An Advertising Manager oversees the planning, development, and execution of advertising campaigns for a company or client. You might work for an ad...

Avg yearly income $78,000
Entry barriers Low

Brand Manager

Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...

Avg yearly income $117,000
Entry barriers Low

Digital Marketing Manager

A Digital Marketing Manager oversees the online marketing used by a business or organisation. You might develop digital marketing strategies using...

Avg yearly income $119,600
Entry barriers Low

Marketing Coordinator

Marketing Coordinators are the workhorses behind an organisation’s marketing department — arranging online and print advertising, managing social m...

Avg yearly income $78,000
Entry barriers Low

Marketing Manager

Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...

Avg yearly income $114,400
Entry barriers Low

Marketing Strategist

A Marketing Strategist plans promotional campaigns for a brand, product or service. You might conduct market research and look for opportunities to...

Avg yearly income $80,600
Entry barriers Low

Credit Officer

A Credit Officer processes applications for credit from potential borrowers. You might work for a bank, other financial institution or for a lendin...

Avg yearly income $69,992
Entry barriers Low

Find a course provider

Compare all providers for the Bachelor of Commerce (Marketing) available in your area to find the right fit for you.

The University of Sydney
The University of Sydney
On Campus
3 Years (Full-time)
The University of Melbourne
The University of Melbourne
On Campus
3 Years (Full-time)
The University of Adelaide
The University of Adelaide
On Campus
3 Years (Full-time)
The University of Western Australia
The University of Western Australia
On Campus
3 Years (Full-time)
Australian National University
Australian National University
On Campus
3 Years (Full-time)
University of New South Wales
University of New South Wales
Blended
3 Years (Full-time)
Macquarie University
Macquarie University
On Campus
3 Years (Full-time)
La Trobe University
La Trobe University
On Campus
3 Years (Full-time)
Deakin University
Deakin University
Blended
3 Years (Full-time)
Curtin University
Curtin University
On Campus
3 Years (Full-time)

There are a total of 12 providers for this course. Find a provider in your area .