Web Content Manager

Web Content Managers are part of the marketing department, ensuring the organisation’s website is customer-focused and the content reflects company products, services, and branding strategies. They monitor and respond to web performance metrics and are adept at Search Engine Optimisation (SEO).

As a Web Content Manager you could be writing a report on website user behaviour for the marketing department, configuring the filters and reporting tools in Google Analytics, making adjustments to site CSS and javascript to improve Core Web Vitals, scheduling a series of blog posts and ensuring they post automatically to the company’s social media channels, updating the website’s terms and conditions, or adding new products and images to the online store.

Future demand Medium
Average yearly income $118,768
Skill level Unknown

How do I become a web content manager?

All skill levels Beginner Experienced
ICT40120

Certificate IV in Information Technology (Web Development)

Online
15 - 24 months
$1,500 - $5,299
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Common questions

Further reading

How to start a career in Social Media Marketing

4th August 2021)

What can you do with a Diploma of Social Media Marketing?

13th January 2021)

How to start a career in community management

18th August 2020)