Launceston

Public Relations Manager

Public Relations Managers manage an organisation’s relationship and exposure to the general public. Their main aim is to create a favourable public image and reputation.

As a Public Relations Manager you might be organising a press release with a media outlet, preparing a media kit for the company website, reviewing copy for a promotional video, writing a speech for a company executive, or developing a strategy to counter negative publicity.

Future demand Medium
Average yearly income $117,988
Skill level Unknown

How do I become a public relations manager?

All skill levels Beginner Experienced
BSB60120

Advanced Diploma of Business

Blended, Online
12 - 18 months
$2,199 - $4,495
  • At least 2 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above from the BSB Training Package
Additional requirements may apply.
  • At least 2 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above from the BSB Training Package
Additional requirements may apply.
BSB50620

Diploma of Marketing and Communication

Online
12 months
$3,995
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.
BSB60520

Advanced Diploma of Marketing and Communication

Blended, Online
6 - 30 months
$0 - $20,000
  • At least 4 years work experience in a related field OR
  • Completed Diploma of Business or equivalent qualifications OR
  • Have completed the following units: BSBMKG541 Identify and evaluate marketing opportunities, BSBMKG542 Establish and monitor the marketing mix, BSBMKG552 Design and develop marketing communication plans, BSBMKG555 Write persuasive copy, and BSBPMG430 Undertake project work.
Additional requirements may apply.
  • At least 4 years work experience in a related field OR
  • Completed Diploma of Business or equivalent qualifications OR
  • Have completed the following units: BSBMKG541 Identify and evaluate marketing opportunities, BSBMKG542 Establish and monitor the marketing mix, BSBMKG552 Design and develop marketing communication plans, BSBMKG555 Write persuasive copy, and BSBPMG430 Undertake project work.
  • Have completed the following units: BSBMKG541 Identify and evaluate marketing opportunities, BSBMKG542 Establish and monitor the marketing mix, BSBMKG552 Design and develop marketing communication plans, BSBMKG555 Write persuasive copy, and BSBPMG430 Undertake project work.
Additional requirements may apply.

Bachelor of Applied Business (Marketing)

Online
24 months
$58,200
  • There are no mandated entry requirements.
Additional requirements may apply.

Bachelor of Communication

Online
3 years
$0 - $97,200
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.

Graduate Certificate in Communication

Online
6 - 12 months
$11,100 - $13,975
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Common questions

Further reading

How to get qualified and start a career as an occupational therapist or physiotherapist in Australia

23rd December 2024

How to get a job in IT

14th November 2024

Your Guide to a Career in Human-Centred Design

21st October 2024