Bentley College
Diploma of Marketing and Communication
Nationally Recognised Vocational Education and Training (VET)A total of 12 Units (5 Core and 7 electives) must be completed and deemed competent to achieve the qualification BSB50620 Diploma of Marketing and Communication. Participants who achieve competency in any unit/s will receive a Statement of Attainment (provided USI is verified) for that unit/s without completing all 12 units in the qualification. Students completing all the required units of competency will attain full qualification.
Delivery mode
Bentley College offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
- Level 7, 190 Queen St, Melbourne
- Level 4, 55 Swanston St, Melbourne
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Entry to this qualification is limited to those who:
- Have completed the following units (or equivalent competencies):
- BSBCMM411 Make presentations
- BSBCRT412 Articulate, present and debate ideas
- BSBMKG433 Undertake marketing activities
- BSBMKG435 Analyse consumer behaviour
- BSBMKG439 Develop and apply knowledge of communications industry
- BSBWRT411 Write complex documents
- Equivalent competencies are predecessors to these units, which have been mapped as equivalent.
- or
- Have two years equivalent full-time relevant work experience.
In addition to above, student must:
- Have demonstrated an IELTS level at score of least 5.5 or equivalent (test results must be no more than 2 years old) or demonstration of successful completion of at least General English at Upper Intermediate or English for Academic Purposes Upper Intermediate level.
- Have a suitable level of language, literacy and numeracy to complete course requirements with or without additional support that Bentley College is able to provide.
- Have successfully completed Australian year 12 or equivalent.
- Are at least at age of 18 on the date of course commencement.
Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Diploma of Marketing and Communication will prepare you for the following roles.
Communications Manager
Communications Managers are responsible for the way an organisation communicates with its clients, stakeholders and the general public — as well as...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Account Director
Account Directors manage relationships between the organisation and their key clients. They are skilled negotiators and have a background in sales...
Public Relations Officer
A Public Relations Officer manages public opinion of businesses, organisations or individuals. You might foster positive attitudes toward a brand a...
Brand Ambassador
A Brand Ambassador represents a business, product or service in the public eye. You might be employed to promote the brand at public events, in adv...
Marketer
A Marketer performs a range of duties during the promotion of products, services and brands. You might develop marketing campaigns and arrange vari...
Junior Website Designer
A Junior Website Designer assists with the development and maintenance of websites for their own organisation or for clients. You’ll work with clie...
Content Manager
A Content Manager oversees the production of material used in marketing activities. You might coordinate content for digital platforms and social m...
Marketing Officer
A Marketing Officer is involved with promotional campaigns to generate positive publicity for a product, service or brand. You may design marketing...
Marketing Assistant
A Marketing Assistant helps with promotional campaigns for brands, products and services. You might assist with marketing activities such as media...
Creative Entrepreneur
A Creative Entrepreneur develops innovative business ideas in creative industries such as art, design, or media. You may work independently or with...
E-Commerce Developer
An E-Commerce Developer creates and maintains online shopping platforms to enhance user experience and sales. You may work for retail companies or...
Digital Business Strategist
A Digital Business Strategist develops and implements digital strategies to drive business growth and enhance online presence. You might work in va...
Product Specialist
A Product Specialist provides expertise and support for specific products within a company. You might work in various sectors, including technology...
Account Manager
Account Managers build strong relationships with an organisation’s clients and customers. They are usually assigned a client list based on geograph...
Social Media Coordinator
A Social Media Coordinator manages social media accounts on behalf of an organisation. You might be employed by the company as part of their market...
Email Marketing Specialist
An Email Marketing Specialist works as part of a digital marketing team to target customers through email campaigns. You might manage customer data...
Freelance Artist
A Freelance Artist produces art pieces in a range of mediums. You might specialise in a type of artwork such as sculptures or paintings and you mig...
Digital Media Strategist
A Digital Media Strategist develops and implements comprehensive digital marketing strategies to enhance brand visibility and engagement. You may w...
Social Media Strategist
A Social Media Strategist develops and implements effective social media strategies to enhance a brand's online presence and engagement. This role...
ICT Sales Assistant
An ICT Sales Assistant is crucial in technology sales, helping customers select and purchase ICT products. Their duties include providing product k...
Multimedia Designer
A Multimedia Designer is responsible for creating a variety of visual content across multiple platforms, including digital graphics, animations, vi...
Social Marketer
A Social Marketer develops and executes marketing strategies to enhance brand presence across social media platforms. They analyse trends and audie...
Account Executive
An Account Executive sells products or services to customers in a range of industries. You’ll develop strong working relationships with your portfo...
Travel Agency Manager
A Travel Agency Manager oversees operations at a travel agency store or shopfront. You might supervise staff and take care of issues such as budget...
Real Estate Agency Manager
A Real Estate Agency Manager oversees the agency's daily operations, ensuring efficient property sales, leasing, and customer service. Responsibili...
Cellar Door Manager
A Cellar Door Manager attends to the daily running of the cellar door facility at a winery. Your role will be centred around selling the wine produ...
Radio Producer
A Radio Producer coordinates the production of radio programs. You’ll work with radio announcers to come up with topics to discuss on-air and you m...
Design Strategist
A Design Strategist develops and implements design strategies to meet business goals and enhance user experiences. You might work in design firms,...
E-Commerce Manager
An E-Commerce Manager oversees the online sales and digital presence of a company. You might work for a retail brand, an online marketplace, or any...
New Home Sales Consultant
A New Home Sales Consultant sells newly built homes to customers. You might also sell homes before they are built by showing customers display home...
Fashion Photographer
A Fashion Photographer takes photos of fashion models to showcase clothing or accessories. You might specialise in a particular type of photography...
Portrait Photographer
A Portrait Photographer takes high quality photos of people or groups. You’ll work with clients to discuss their needs and arrange photo shoots in...
Screenplay Writer
A Screenplay Writer creates scripts for television or film productions. You might come up with your own ideas for stories or you might be working w...
Car Salesman
A Car Salesman assists customers who are purchasing a vehicle. You might work in a new car showroom or in a used vehicles lot. Car Salesmen might s...
Pre-Press Operator
A Pre-Press Operator prepares text, images and graphics ready for printing in a range of formats. You might use software to prepare printing materi...
Visual Merchandiser
A Visual Merchandiser prepares displays of products in a retail environment. You might market new products, create seasonal displays or display mer...
Senior Merchandiser
A Senior Merchandiser leads a team creating retail and fashion displays. You might work for a large retail chain or take on individual clients. Sen...
About Bentley College
Bentley College is an approved CRICOS and Registered Training Organisation (RTO) which proudly presents professional qualifications in business to cater the industry. Our goal is to mentor students who intend to become business leaders in the future. The courses we offer serve as a learning exercise for our students who want to build up skill sets in the industries they are seeking to work into. You’ll also be able to discover the benefits of upskilling your knowledge and gain expertise to become a successful entrepreneur.
