Australian National University
Bachelor of Commerce (Marketing)
Nationally Recognised Higher EducationThe major in Marketing combines aspects of economics, commerce, psychology, sociology and statistical analysis in the assessment of market behaviour and the development of
Delivery mode
Australian National University offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
Locations
- Brinkin
- Observatory Rd, Coonabarabran
- 496 Murramarang Rd, Kioloa
- Canberra
- Cotter Rd, Weston Creek
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Applicants with recent secondary education are assessed on:
- Completion of Australian Year 12 or equivalent, and the minimum Selection Rank (from their academic qualifications, plus any adjustment factors) requirement for this program;
- Co-curricular or service requirement (applies to applicants who complete secondary education in the year prior to commencing at ANU);
- English language proficiency; and
- Any program-specific requirements listed below.
Applicants with higher education study are assessed on:
- Previous higher education studies; or secondary education results if completed less than one full-time equivalent year (1.0 FTE) of a degree; or the result from a bridging or preparatory course; and
- English language proficiency; and
- Any program-specific requirements listed below.
Applicants with vocational education and training (VET) study are assessed on:
- Previously completed VET qualifications at AQF level 5 or higher (i.e. a Diploma or above); or secondary education results if the VET qualification is not completed; and
- English language proficiency; and
- Any program-specific requirements listed below.
Applicants with work and life experience are assessed on:
- ATAR or equivalent if secondary education was completed; or the Special Adult Entry Scheme (SAES); or work experience; and
- English language proficiency; and
- Any program-specific requirements listed below.
Course fees
Career opportunities
The Bachelor of Commerce (Marketing) will prepare you for the following roles.
Advertising Manager
An Advertising Manager oversees the planning, development, and execution of advertising campaigns for a company or client. You might work for an ad...
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Digital Marketing Manager
A Digital Marketing Manager oversees the online marketing used by a business or organisation. You might develop digital marketing strategies using...
Marketing Coordinator
Marketing Coordinators are the workhorses behind an organisation’s marketing department — arranging online and print advertising, managing social m...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Marketing Strategist
A Marketing Strategist plans promotional campaigns for a brand, product or service. You might conduct market research and look for opportunities to...
Credit Officer
A Credit Officer processes applications for credit from potential borrowers. You might work for a bank, other financial institution or for a lendin...
About Australian National University
The Australian National University (ANU) is unlike any other university in Australia. Founded in 1946, in a spirit of post-war optimism, our role was to help realise Australia's potential as the world recovered from a global crisis.
That vision, to support the development of national unity and identity, improve our understanding of ourselves and our neighbours, and provide our nation with research capacity amongst the best in the world, and education in areas vital for our future, has been our mission ever since.
It can be difficult work, but it's work we proudly do-because connecting talented people with diverse perspectives, equipping and encouraging them to address the most complex of tomorrow's problems, and ensuring Australia's future is not just our approach-it's also our national role and international responsibility as Australia's national university, and it's a responsibility from which we'll never waver.
