Digital Content Writer Courses

Digital Content Writers are writing professionals who create content for websites, blogs, social media, digital advertisements, email campaigns, infographics, videos, eBooks, and eCommerce stores. They have an excellent knowledge of digital marketing and the ability to write persuasive posts and sales copy.

As a Digital Content Writer you could be attending a budget meeting with the marketing department, reviewing the project brief for a video scrip assignment, writing promotional copy for an email campaign, ghostwriting an eBook, proofreading and editing an ‘About Us’ webpage, publishing a blog post on a Wordpress website, or researching keywords to include in some product descriptions for an eCommerce store.

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Frequently Asked Questions

How much do Digital Content Writers earn?

There are no clear salary figures for Digital Content Writers working in Australia at this time. Increase your earning capacity by gaining formal qualifications in writing, journalism, marketing and communications as well as vendor certifications in SEO, HTML and Adwords.

What are the job opportunities for Digital Content Writers?

There are no clear employment figures for Digital Content Writers working in Australia right now. They are employed by advertising and marketing firms as well as the marketing departments of SMEs, corporate organisations, NGOs, and government agencies. Some Digital Content Writers work freelance.

How do I become a Digital Content Writer?

Digital Content Writers have professional-level writing skills, a working knowledge of HTML and SEO, plus a solid understanding of the latest marketing strategies and social media channels.

You can launch your career in this growth occupation with the VET Diploma of Professional Writing and Editing, but if you are seeking corporate opportunities, university qualifications such as the Bachelor of Arts (Writing), Bachelor of Digital Marketing, or Bachelor of Communication and Media (Professional Writing) are good choices.

Source: Australian Government Labour Market Insights 2023

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We’ll find nearby campuses and check if you’re eligible for funding in your state.

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Job Pathways

Here are some potential career pathways within digital marketing and journalism and writing. Click on an occupation to learn more about the role and the qualifications that can help you get started in this industry.

$1,000 weekly pay

$1,830 weekly pay

$1,250 weekly pay

Communications Coordinator

$1,500 weekly pay

Content Strategist

$1,250 weekly pay

Digital Content Creator