Victoria University
Master of Marketing
Nationally Recognised Higher EducationDevelop state-of-the art marketing knowledge and work in the dynamic and increasingly digital marketplace, with a Master of Marketing from Victoria University.
Our specialised marketing course will equip you with the knowledge and practical skills to advance your career in this exciting sector.
Through our industry connections and experienced lecturers, you will learn to create and execute successful marketing strategies for local and global businesses and not-for-profit organisations.
Our Master of Marketing will give you the skills to formulate and implement industry projects that address complex marketing problems and inform management decision-making.
Delivery mode
Victoria University offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
Locations
- City Campus - 370 Little Lonsdale Street, Melbourne
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Entry requirements
- Completion of an Australian Bachelor degree (or equivalent) in any discipline; OR
- Completion of an Australian Graduate Diploma (or equivalent) in a similar discipline; OR
- Applicants without an undergraduate qualification may be admitted to the Graduate Diploma based on approved work experience. Upon completion of the Graduate Diploma, graduates will be eligible for admission to this course with credit granted for completed units.
Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Master of Marketing will prepare you for the following roles.
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Advertising Manager
An Advertising Manager oversees the planning, development, and execution of advertising campaigns for a company or client. You might work for an ad...
Content Marketing Manager
A Content Marketing Manager develops and oversees content strategies to engage audiences and promote brand awareness. You may work with marketing t...
Market Analyst
A Market Analyst conducts research to determine potential markets for products and services. You’ll look at data on current consumer behaviour and...
Marketing Consultant
A Marketing Consultant helps businesses develop and implement effective marketing strategies. You might work with a range of clients across various...
Marketing Executive
A Marketing Executive develops and implements marketing strategies to promote a company's products or services. You might work in a corporate offic...
About Victoria University
For more than 100 years, Victoria University (VU) has offered accessible education to students in Melbourne’s west and beyond.
VU is one of only six universities in Australia to offer courses in both TAFE and higher education. From certificates to diplomas, degrees and postgraduate courses, you can begin your studies at any point and pathway between courses to achieve your goals, regardless of your starting point.
Our flexible approach to learning and teaching supports our strategic plan.
We aim to continue creating positive outcomes for education, industry and our community into the future.