The University of Melbourne
Master of Marketing
Nationally Recognised Higher EducationDelivered by world-renowned faculty, this career-changing program will equip you to create and deliver powerful marketing strategies for any organisation.
The Melbourne Business School Master of Marketing is a flexible part-time program that gives busy professionals the opportunity to add value to their organisation and career as they study.
The program will broaden your general management skills and enhance your strategic marketing prowess through a greater understanding of consumer behaviour, product and brand management, market research, data analysis and other areas.
Delivery mode
The University of Melbourne offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
Locations
- Grattan Street, Parkville
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Entry requirements
- A minimum of two years’ work experience
- Academic transcript (and any postgraduate academic transcripts if completed)*
- Evidence of citizenship or residency*
- An excellent command of English (copy of IELTS or TOEFL score, where required)**
- Personal statements relating to your goals and how you can contribute to the program
- The names and contact details of two professional referees
English Language Criteria
Applicants whose undergraduate degree was not delivered in English will need to achieve an IELTS minimum score of 7.0 overall, with no individual score less than 6.5; or TOEFL IBT minimum score of 102, with a written score minimum of 24.
Additional requirements may apply.Course fees
$63,440
$0
$63,440
$0
Career opportunities
The Master of Marketing will prepare you for the following roles.
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Advertising Manager
An Advertising Manager oversees the planning, development, and execution of advertising campaigns for a company or client. You might work for an ad...
Content Marketing Manager
A Content Marketing Manager develops and oversees content strategies to engage audiences and promote brand awareness. You may work with marketing t...
Market Analyst
A Market Analyst conducts research to determine potential markets for products and services. You’ll look at data on current consumer behaviour and...
Marketing Consultant
A Marketing Consultant helps businesses develop and implement effective marketing strategies. You might work with a range of clients across various...
Marketing Executive
A Marketing Executive develops and implements marketing strategies to promote a company's products or services. You might work in a corporate offic...
About The University of Melbourne
Welcome to the University of Melbourne. We are Australia’s leading research university, with a 165-year-long tradition of higher education in the arts, sciences and numerous professional disciplines.
At Melbourne, we take delight through our on-campus teaching and graduate online programs in helping undergraduate and postgraduate students from Australia and many other countries to achieve globally recognised qualifications. The educational experience here prepares well-rounded graduates who are academically outstanding and practically grounded.
We also support and encourage internationally-connected research collaborations around basic and applied problems, in the hope of changing the world for the better.
