Mercury Colleges
Advanced Diploma of Marketing and Communication
Nationally Recognised Vocational Education and Training (VET)BSB60520 Advanced Diploma of Marketing and Communication has been designed as a pathway from the Diploma level course. This course focuses on the higher-level management skills based on sound theoretical knowledge of marketing in the context of a business strategy. It looks at Australian and international marketing trends with a focus on Asia Pacific marketing.
Students study includes market research techniques, business and marketing risk management, international marketing, organisational marketing objectives and advertising campaigns.
Leadership, business innovation and organisational change is also covered for roles expected to be at a director or project leader level in a business or organisation.
Delivery mode
Mercury Colleges offers this course through the following delivery modes:
Blended
Combine the flexibility of online learning with the support of on campus learning.
Locations
- Level 1,2,5 & 7 Anzac House, 245 Castlereagh St.
Entry requirements
Domestic Students
- There are no mandated entry requirements.
This course requires completion of 5 core units from the BSB50620 Diploma of Marketing and Communications. Mercury College expects international students to complete the full Diploma level qualification prior to commencing the Advanced Diploma level.
Successful completion of Year 12 or equivalent and/or above
IELTS 6.0 overall (no less than 5.5 in each band) or equivalent test result, or General English / EAP at the Upper Intermediate level from an approved ELICOS provider
Any AQF qualification at the Certificate IV or above in any discipline area delivered and assessed in English only will be deemed as meeting both the academic and English language entry requirements.
Additional requirements may apply.Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Advanced Diploma of Marketing and Communication will prepare you for the following roles.
Communications Manager
Communications Managers are responsible for the way an organisation communicates with its clients, stakeholders and the general public — as well as...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Account Director
Account Directors manage relationships between the organisation and their key clients. They are skilled negotiators and have a background in sales...
Product Manager
Product Managers develop new products and manage the product lifecycle from concept to sales. They carry out market research, develop product conce...
Public Relations Manager
Public Relations Managers manage an organisation’s relationship and exposure to the general public. Their main aim is to create a favourable public...
Brand Ambassador
A Brand Ambassador represents a business, product or service in the public eye. You might be employed to promote the brand at public events, in adv...
Content Executive
A Content Executive helps to coordinate the production of material used in a range of media. You might specialise in social media content, website...
Marketing Assistant
A Marketing Assistant helps with promotional campaigns for brands, products and services. You might assist with marketing activities such as media...
Marketer
A Marketer performs a range of duties during the promotion of products, services and brands. You might develop marketing campaigns and arrange vari...
About Mercury Colleges
At Mercury College we provide intensive training for career success in a professional learning environment that is both challenging and motivating. Facilities for students include computers and free internet access, care and counselling, help with accommodation and lunch areas.
With students who come from a variety of nationalities, our classes have a pleasing learning environment for students to engage and interact comfortably and productively so that they can improve their English skills faster.
Mercury Colleges students can benefit from our qualified, enthusiastic and friendly teachers. The teachers aim at assisting students with their individual needs, and reaching their goals in learning English.
