The Bachelor of Science (Public Relations) delves into pivotal areas including crisis communications, celebrity PR, and the dynamics between media, social media, and societal contexts. This course is designed to hone students' capabilities in conveying messages seamlessly within organizational settings. The curriculum prepares students for a diverse range of professions, encompassing areas like employee relations, managing reputation and crises, overseeing media engagements, orchestrating events, crafting communication strategies, and innovating product development.
Entry requirements for the Bachelor of Arts (Public Relations) vary depending on the institution but generally include completion of Year 12 with a minimum ATAR, VET pathway courses or prior experience.
If you don't meet the standard entry criteria, enquire with a course provider to discuss alternative entry pathways.
Course fees vary depending on the course provider.
The Bachelor of Arts (Public Relations) will prepare you for the following roles.
A Public Relations Officer manages public opinion of businesses, organisations or individuals. You might foster positive attitudes toward a brand a...
A Public Affairs Consultant advises organisations on strategies to manage their relationships with government entities, media, and the public. You...
Communications Specialists guide the way an organisation communicates with customers, suppliers, shareholders, community stakeholders and employees...
Compare all providers for the Bachelor of Arts (Public Relations) available in your area to find the right fit for you.
