The University of Melbourne
Master of Management (Marketing)
Nationally Recognised Higher EducationMelbourne Business School's Master of Management (Marketing) provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management.
This program is ideal for students holding undergraduate degrees in areas outside of business/commerce whose goal may be to assume a managerial position in the marketing and communications field.
Delivery mode
The University of Melbourne offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
Locations
- Grattan Street, Parkville
Entry requirements
Domestic Students
- There are no mandated entry requirements.
200 point entry
Have completed an undergraduate degree (or equivalent) in any discipline, AND
Submit a 500 word personal statement outlining why you wish to be considered for this course.
150 point program
Have completed an undergraduate degree (or equivalent) in business, commerce, or a related discipline AND
Submit a 500 word personal statement outlining why you wish to be considered for this course.
Additional requirements may apply.Course fees
$71,372
$107,649
$71,372
$107,649
Career opportunities
The Master of Management (Marketing) will prepare you for the following roles.
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Campaign Manager
A Campaign Manager develops and executes marketing campaigns to promote products or services, ensuring alignment with business objectives. You’ll c...
Marketing Communications Manager
A Marketing Communications Manager develops and implements strategies to promote a company’s products or services. You might work in-house for a co...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Content Marketing Manager
A Content Marketing Manager develops and oversees content strategies to engage audiences and promote brand awareness. You may work with marketing t...
Digital Marketing Manager
A Digital Marketing Manager oversees the online marketing used by a business or organisation. You might develop digital marketing strategies using...
Marketing Consultant
A Marketing Consultant helps businesses develop and implement effective marketing strategies. You might work with a range of clients across various...
Advertising Manager
An Advertising Manager oversees the planning, development, and execution of advertising campaigns for a company or client. You might work for an ad...
Chief Marketing Officer (CMO)
A Chief Marketing Officer (CMO) develops and oversees the strategic marketing initiatives of an organisation. You might work in various industries,...
About The University of Melbourne
Welcome to the University of Melbourne. We are Australia’s leading research university, with a 165-year-long tradition of higher education in the arts, sciences and numerous professional disciplines.
At Melbourne, we take delight through our on-campus teaching and graduate online programs in helping undergraduate and postgraduate students from Australia and many other countries to achieve globally recognised qualifications. The educational experience here prepares well-rounded graduates who are academically outstanding and practically grounded.
We also support and encourage internationally-connected research collaborations around basic and applied problems, in the hope of changing the world for the better.
