The University of Melbourne
Master of Digital Marketing
Nationally Recognised Higher EducationThe Master of Digital Marketing is for Bachelor of Commerce graduates (or equivalent) with marketing studies or earlier career marketing professionals.
You will learn how to design the digital customer experience, which digital metrics matter, how best to craft creative viral content, and best-practice examples from industry thought leaders.
The course aims to equip graduates for a career in this fast-changing area through a specialised suite of advanced subjects including, Customer Experience Design, Digital Marketing Metrics, Content Marketing, and Thought Leadership in Digital Marketing.
The course is academically rigorous, practically orientated and globally relevant.
Delivery mode
The University of Melbourne offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
- Grattan Street, Parkville
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Master of Digital Marketing will prepare you for the following roles.
About The University of Melbourne
Australia's leading university.
Our distinctive Melbourne experience helps graduates become well-rounded, thoughtful and skilled professionals – making a positive impact across the globe.
Our research contributes to solving social, economic and environmental challenges the world is facing today and into the future. We’re tightly connected with our communities, at home and abroad, which only enriches our learning, teaching, and research.
