Victoria University
Graduate Certificate in Marketing
Nationally Recognised Higher EducationLearn to develop ethical and sustainable marketing programs in the ever-evolving digital environment, with the Graduate Certificate in Marketing at Victoria University.
Throughout this marketing course, you'll learn applied marketing principles along with techniques and frameworks for analysing marketplace strategies. You'll also learn how to develop effective integrated strategic-marketing plans to improve an organisation's marketing objectives.
The graduate certificate program provides an entry pathway to a qualification in marketing for those with extensive work experience but no bachelor degree. Units completed in this graduate certificate are transferable towards the Masters of Marketing.
Delivery mode
Victoria University offers this course through the following delivery modes:
Blended
Combine the flexibility of online learning with the support of on campus learning.
Locations
- City Campus - 370 Little Lonsdale Street, Melbourne
Entry requirements
Domestic Students
- There are no mandated entry requirements.
ADMISSION & PATHWAYS
Meeting the minimum admission requirements does not guarantee you entry into this course. Some courses receive more applications than the number of places available. In this situation, we will also assess your education, work, and other relevant experience.
If you do not meet the minimum requirements, you may be eligible for one of our special admission programs. We also encourage you to explore our study pathways to help you reach your goal.
Find out more about how to apply for our courses, and our commitment to admissions transparency.
ENTRY REQUIREMENTS
- Completion of an Australian Bachelor degree (or equivalent) in a similar discipline
- OR
- Applicants with a minimum five (5) years approved work experience will be considered for admission to this course.
Course fees
Career opportunities
The Graduate Certificate in Marketing will prepare you for the following roles.
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Marketing Consultant
A Marketing Consultant helps businesses develop and implement effective marketing strategies. You might work with a range of clients across various...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products ...
Market Research Analyst
A Market Research Analyst studies market conditions to help organisations understand potential sales of a product or service. You might work in var...
Digital Marketing Manager
A Digital Marketing Manager oversees the online marketing used by a business or organisation. You might develop digital marketing strategies using ...
Content Marketing Manager
A Content Marketing Manager develops and oversees content strategies to engage audiences and promote brand awareness. You may work with marketing t...
About Victoria University
For more than 100 years, Victoria University (VU) has offered accessible education to students in Melbourne’s west and beyond.
VU is one of only six universities in Australia to offer courses in both TAFE and higher education. From certificates to diplomas, degrees and postgraduate courses, you can begin your studies at any point and pathway between courses to achieve your goals, regardless of your starting point.
Our flexible approach to learning and teaching supports our strategic plan.
We aim to continue creating positive outcomes for education, industry and our community into the future.
