
Academy Xi
Social Media Marketing: Elevate
Industry TrainingThe world’s love affair with social media represents a golden opportunity for businesses with marketing ambitions. The Social Media Marketing industry has grown by 17% in the last year alone and is now worth $134 billion, accounting for 33% of all digital marketing spending.
In Australia, skilled Social Media Marketers are more sought after than ever before, with Seek currently advertising over 9,000 specialist roles.
Designed in response to rising demand for Social Media Marketers, this course is hands-on, immersive and offers a balanced skill-set, enabling you to produce razor-sharp content that’s backed up by a solid marketing strategy:
- Learn how to select the best forms of content and platforms based on your specific audience, brand, and goals.
- Develop the technical skills and tactical mindset needed to combine strategy and execution, helping you become a well-rounded Social Media Marketer.
- Get comfortable with the end-to-end Social Media Marketing process, from building a comprehensive strategy and calendar, to creating and scheduling content.
- Learn how to determine your audience and goals, measure the success of your strategy, and use analytics to refine your content.
- Build a custom portfolio with content assets and ad mockups that helps you stand out from the crowd.
Delivery mode
Academy Xi offers this course through the following delivery modes:
Online
Set your own study schedule and balance study with your other commitments.
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Course fees
- Pay-in-full online from $2,520*(RRP $2,800)
- Study Now, Pay Later: From $53.85 per week
Career opportunities
The Social Media Marketing: Elevate will prepare you for the following roles.
Social Media Manager
A Social Media Manager oversees the online activity of a business or brand. You might look after numerous social media accounts and publish content...
Digital Marketer
A Digital Marketer conducts promotional campaigns using online and social media platforms. You might market a product or service or conduct promoti...
SEO Specialist
An SEO Specialist works with businesses to ensure their websites receive more online traffic. You’ll use techniques such as data analysis and keywo...
Digital Editor
A Digital Editor creates, manages, and optimises digital content across various platforms to align with the brand's strategy and engage the audienc...
Marketing Specialist
A Marketing Specialist develops and implements strategies to promote a company's products or services. You might work in various sectors, including...
Media Planner
Media Planners are advertising and marketing professionals who develop advertising strategies for their organisation (or clients). They carry out m...
Communications Coordinator
Communications Coordinators are a key part of the marketing team, taking care of social media content and digital production while monitoring curre...
Content Specialist
Content Specialists are marketing professionals who research and develop content campaign strategies based on consumer trends and engagement behavi...
Content Marketing Manager
A Content Marketing Manager develops and oversees content strategies to engage audiences and promote brand awareness. You may work with marketing t...
About Academy Xi
At Academy Xi, we’re building a bold community of ambitious changemakers. With our purpose-driven approach towards future-ready career development, we’re committed to unleashing powerful potential across people’s lives.