Charles Sturt University
Master of Business Administration (Marketing)
Nationally Recognised Higher EducationFocus on the 'big picture' and learn how to plan and deliver strategic marketing campaigns. From an understanding of the fundamental aspects of the marketing value proposition, to addressing key concepts such as segmentation, targeting, positioning and an effective marketing mix, you'll learn through in-depth studies into consumer behaviour, branding, communication, digital marketing and data analysis.
Delivery mode
Charles Sturt University offers this course through the following delivery modes:
Online
Set your own study schedule and balance study with your other commitments.
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Master of Business Administration (Marketing) will prepare you for the following roles.
Customer Relationship Manager
A Customer Relationship Manager maintains and strengthens relationships with clients to ensure their satisfaction and loyalty. You might work in va...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
International Marketing Specialist
An International Marketing Specialist develops and implements strategies to expand a business's reach in global markets. Their duties include condu...
Marketing Project Manager
A Marketing Project Manager oversees the planning and execution of marketing projects to drive brand growth and achieve business objectives. You mi...
About Charles Sturt University
We're committed to advancing higher education and research opportunities for the people of regional Australia. We bring strength and learning back to our regions and together, we make this a world worth living in.
We're improving economic and social wellbeing and creating sustainable ecosystems for future generations.
As Australia's leading regional university, we also promote social justice and human rights for First Nations Australians. We do this both within our regions and across Australia.
