RMIT University
Bachelor of Professional Communication
Nationally Recognised Higher EducationDesigned to equip you with in-depth knowledge of this essential field, the Bachelor of Professional Communication reflects the workplace reality of increasing demand for professional communication roles and functions.
The degree has been uniquely designed to integrate creative production, conceptual analysis and critical reflection with professional industry knowledge to produce contemporary communication specialists who are creative, socially aware and multi-skilled.
Your educational journey begins with a solid foundation through our carefully crafted introductory block, ensuring you make informed choices as you advance in the program. From there, you have the flexibility to specialise in a single major, Advertising, Public Relations or Digital Communication, or expand your expertise with a double major. You will also select from a diverse array of minors that align with your career aspirations.
Delivery mode
RMIT University offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
Locations
- 124 La Trobe Street, Melbourne
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Victorian Certificate of Education (VCE) units 3 and 4:
- a study score of at least 25 in English other than EAL; or
- a study score of at least 30 in English (EAL)
Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Bachelor of Professional Communication will prepare you for the following roles.
Content Manager
A Content Manager oversees the production of material used in marketing activities. You might coordinate content for digital platforms and social m...
Media Advisor
A Media Advisor manages and enhances an organisation's public image through strategic communication and media relations. You might work in corporat...
Public Relations Manager
Public Relations Managers manage an organisation’s relationship and exposure to the general public. Their main aim is to create a favourable public...
Digital Marketing Specialist
A Digital Marketing Specialist coordinates online marketing campaigns to promote a brand, product or service. You might use strategies such as emai...
Marketing Manager
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Communications Manager
Communications Managers are responsible for the way an organisation communicates with its clients, stakeholders and the general public — as well as...
About RMIT University
RMIT is a world leader in Art and Design; Architecture; Education; Engineering; Development; Computer Science and Information Systems; Business and Management; and Communication and Media Studies.
RMIT aims to inspire and engage our many audiences to discover new ideas and perspectives by exploring our cultural spaces, resources, and collections.
At RMIT, teaching, research, and engagement are central to making an impact and creating life-changing experiences for our students.
