La Trobe University

Bachelor of Arts (Digital Media)

Nationally Recognised Higher Education

Digital Media is reshaping modern communication. New platforms and technologies have resulted in new consumption patterns and management, and new mediums mean new ways of communicating to different audiences. The Digital Media major allows you to develop critical knowledge of how technology has transformed communication, as well as delivering practical skills for how to plan and produce digital media projects. You will learn how to write for digital audiences, analyse and plan social media strategy, produce video and audio content, like podcasts – and pull them all together in multimedia content packages.

In this major you will be taught by experienced media professionals, but also take a cross-section of digital business subjects to help explore how your digital skills can be applied in modern workplaces. In additional to technical skills, the soft-skills this major delivers, like creativity, digital literacy, written and verbal communication, problem-solving and teamwork, repeatedly appear as critical traits for employees of the future.

Delivery mode

La Trobe University offers this course through the following delivery modes:

Blended

Combine the flexibility of online learning with the support of on campus learning.


Locations
  • Plenty Road, Bundoora, Melbourne

Entry requirements

Domestic Students

  • There are no mandated entry requirements.

Applicants with current or recent secondary education (within the last two years)

  • VCE: Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL.
  • HSC: One of English Standard, English Advanced (Band 2), English as an Additional Language or Dialect (Band 3).

Applicants can complete and submit a Personal Statement if they wish other information to be considered during the selection process. This may include information such as work or community experience or reasons for applying. Applicants may wish to provide other documentation in support of their application.

Applicants seeking consideration via Work Recognition must complete all requirements listed on the La Trobe University and submit a Personal Statement, including relevant work experience and reasons for applying for this course.

Subject adjustments

  • VCE: A study score of 25 in any Business, any Humanities, or any Science equals 4 aggregate points per study. A study score of 20 in any LOTE equals 4 aggregate points per study. Overall maximum of 12 points.
  • HSC: Applicants who successfully complete one of the following HSC or equivalent Year 12 subjects will have their selection rank increased by one point per study: Performance Band 3 in humanities, legal studies, psychology, any language other than English (Band 2), or theatre studies subject; English (Band 3). Overall, selection ranks can be increased by a maximum of five points.

Applicants with higher education study

Subject proficiency: Demonstrated proficiency equivalent to stated Year 12 prerequisites.

To be eligible for an offer of admission into the Bachelor of Arts at La Trobe University, an applicant must:

  • Meet the stated criteria for Year 12 or Non-Year 12 admission, OR
  • Successful completion of two of the following four Open Access Pathway subjects:
  1. LST1LOJ - LAW AND (DIS)ORDER
  2. SOC1SAC - SOCIETY AND CULTURE: INTRODUCTION TO SOCIOLOGY
  3. ARC1THJ - THE HUMAN JOURNEY
  4. POL1SNS - STATES, SECURITY AND INTERNATIONAL RELATIONS

Applicants with vocational education and training (VET) study

  • Subject proficiency: Demonstrated proficiency equivalent to stated Year 12 prerequisites

Applicants with work and life experience

You may satisfy the academic requirements by completing the STAT multiple choice if you:

  • Are not currently studying an Australian Year 12 (or equivalent)
  • Have no prior secondary school (Year 12), VET studies, HE studies or relevant work experience that can be considered for entry, or
  • Do not meet the minimum academic requirements for the program.
Additional requirements may apply.

Course fees

Estimated Fee* $0 - $37,212 $94,200 Fees are based on full-time study.
* Fees are indicative only and vary based on your circumstances and eligibility for government funding.
Standard Tuition:
$37,212
Standard Tuition:
$94,200
Full Fee Tuition:
$37,212
Full Fee Tuition:
$94,200
Enquire with La Trobe University to find out more.
Study mode Blended
Duration 3 Years
Estimated fee* $0 - $37,212 $94,200 Support may be available

Career opportunities

The Bachelor of Arts (Digital Media) will prepare you for the following roles.

Digital Content Creator

A Digital Content Creator is a versatile professional responsible for producing engaging and relevant content across various digital platforms, inc...

Avg yearly income $62,400
Entry barriers Low

Social Media Manager

A Social Media Manager oversees the online activity of a business or brand. You might look after numerous social media accounts and publish content...

Avg yearly income $65,000
Entry barriers Low

Video Producer

Video Producers create film and video content and oversee all aspects of the video production process. They traditionally work in film and televisi...

Avg yearly income $97,500
Entry barriers Low

Game Artist

A Game Artist creates visual content for video games, such as characters, environments, and UI elements. You’ll collaborate with game designers and...

Avg yearly income $67,600
Entry barriers Low

Game Designer

A Game Designer creates digital games in a range of platforms. You might design for websites, for apps or for other gaming systems. Game Designers...

Avg yearly income $98,800
Entry barriers Low

Animator

An Animator produces illustrated scenes using 2D or 3D techniques to tell a story or convey a message. You might be involved in planning and design...

Avg yearly income $72,800
Entry barriers Low

Multimedia Artist

A Multimedia Artist creates visual content across multiple platforms, including digital, print, animation, and video media, utilising software tool...

Avg yearly income $74,880
Entry barriers Low

About La Trobe University

For more than 50 years, we have been transforming people and societies. We put our students at the centre of everything we do - with a dual emphasis on excellence and inclusivity.

With a proud history built on a mission to advance knowledge and learning to shape the future of our world, we are the most successful Australian university at combining accessibility and excellence. Our passionate teachers deliver globally recognised learning to our diverse student body.

Whether it’s our innovations in teaching and learning, our strong graduate employment outcomes or our leading research, the world’s most respected university ranking agencies consistently rate La Trobe among the world’s best.

Year after year, these results reflect our commitment to outstanding student experience, the career-readiness of our graduates, our ambitious research culture and our partnerships with communities, government and industry.