The Bachelor of Psychological Science (Marketing) underscores the vital role of marketing across diverse economic sectors, spanning both local and global arenas. It encompasses understanding customer needs, pinpointing potential markets, crafting suitable products and services, effectively conveying these offerings to customers, and ensuring their accessibility in the market. This study bridges psychological insights with core marketing principles.
Entry requirements for the Bachelor of Psychological Science (Marketing) vary depending on the institution but generally include completion of Year 12 with a minimum ATAR, VET pathway courses or prior experience.
If you don't meet the standard entry criteria, enquire with a course provider to discuss alternative entry pathways.
Course fees vary depending on the course provider.
The Bachelor of Psychological Science (Marketing) will prepare you for the following roles.
A Marketer performs a range of duties during the promotion of products, services and brands. You might develop marketing campaigns and arrange vari...
A Marketing Consultant helps businesses develop and implement effective marketing strategies. You might work with a range of clients across various...
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Compare all providers for the Bachelor of Psychological Science (Marketing) available in your area to find the right fit for you.
