
Deakin University
Bachelor of Business (Event Management)
Nationally Recognised Higher EducationEvents are a feature of modern life. They are used to make cities and regions distinctive; mark milestones in our lives and families; promote products, companies and organisations; enable learning, professional development and networking; and celebrate our culture and identity. Not surprisingly, event management is a growing area of work that incorporates diverse fields such as business, government, education and the community sector.
The work of event managers is dynamic and challenging. They design events that appeal to diverse audiences, ensure the safety of participants, manage diverse stakeholders, limit the environmental impact of their activity, and deliver events on time and to budget. Event management is both a growing and evolving area of management practice. Underpinning this work are complex skills and knowledge involving design, marketing, communication, innovation and planning.
This major sequence draws together Bachelor of Management students’ learning within the context of the design, planning, organisation and operation of an event. Event management practice is used to enable students’ to apply and develop their management knowledge, understanding and skills. It also encourages students to consider management practice in diverse fields and contexts, and understand the innovative and dynamic role of managers.
Delivery mode
Deakin University offers this course through the following delivery modes:
On campus
Work with instructors and classmates in a supportive and collaborative environment.
- 221 Burwood Highway, Burwood
- 1 Gheringhap Street, Geelong
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Current or recent Year 12
If you're currently studying Year 12, or completed Year 12 in the last two years, you will need to meet all the following criteria to be considered for admission to this degree:
Year 12 prerequisite subjects:
Units 3 and 4: a study score of at least 25 in English EAL (English as an Additional Language) or at least 20 in English other than EAL
ATAR:
Senior Secondary Certificate of Education with an unadjusted ATAR of at least 50 or equivalent
Higher education study
If you have undertaken higher education studies after secondary schooling, you will need to meet all the following criteria to be considered for admission to this degree:
successful completion of at least two credit points in an equivalent (AQF Level 7) bachelor degree.
VET Study
If you have undertaken any Vocational Education and Training (VET) study after secondary school, you will need to meet at least one of following criteria to be considered for admission to this degree:
- completion of a certificate IV or higher in a related discipline
- completion of a diploma or higher in any discipline
- at least 50% completion of a diploma or higher in a related discipline
Work and life experience
If you finished Year 12 more than three years ago, or did not finish Year 12, and haven’t undertaken any further study, you may be considered for admission to this degree based on your work, volunteer and/or life experience.
Submit a cover letter outlining your motivation to study, previous education and employment history, and how this course can assist your career aspirations or progression. Think of it as a job application cover letter - it should be relevant and demonstrate your commitment and interest in this course or study area.
English language proficiency requirements
To meet the English language proficiency requirements of this course, you will need to demonstrate at least one of the following:
- Victorian Certificate of Education (VCE) English Units 3 and 4: Study score of 25 in English as an Additional Language (EAL) or 20 in any other English
- IELTS overall score of 6.0 (with no band score less than 6.0) or equivalent
Admission criteria
Selection is based on a holistic consideration of your academic merit, work experience, likelihood of success, availability of places, participation requirements, regulatory requirements, and individual circumstances. You will need to meet the minimum course entry requirements to be considered for selection, but this does not guarantee admission.
Additional requirements may apply.Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Bachelor of Business (Event Management) will prepare you for the following roles.
Event Manager
An Event Manager oversees the organisation of a range of events including exhibitions, conferences and community events. You might plan events for...
Exhibition Manager
An Exhibition Manager organises showcase exhibitions for a range of industries and special interest groups. You might liaise with stakeholders to d...
Club Manager
A Club Manager is responsible for overseeing all aspects of club operations, including staff management, customer service, and compliance with regu...
Festival Producer
A Festival Producer organises and manages all aspects of a festival to ensure a successful and enjoyable event. You might work for a festival organ...
Sports Administrator
Sports Administrators focus on the business-side of sport, ensuring that sports clubs, venues, teams and athletes have appropriate documentation, f...
Sports Manager
Sports Managers are business professionals who organise, manage, and administrate sporting facilities, sports events, professional athletes and spo...
About Deakin University
As one of Australia's largest universities, Deakin has strong global linkages, world-class research and, most importantly, an educational portfolio that blends the best of campus and digital delivery into a highly supportive and personalised student experience.